Notes from the work
Case notes, measured results and straight answers from the Salesforce, website and SEO projects we run. Get new posts by email.
Case Studies
1. Phantom Arcades: +92% search clicks in 68 days
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Google sent Phantom Arcades 2,130 clicks in the 68 days after we took over its search, up from 1,112 in the same 68 days a year earlier (+92%).
Case Studies
2. Build it, price it, send it: what a product configurator is actually for
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A 3D product configurator is not a toy on a product page. Its job is to turn a browsing session into a written specification the business can quote from.
Case Studies
3. Home Inspector Website Design: What Makes One Actually Bring In Work
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Home inspector website design fails for one reason more often than any other: the site never names the towns the inspector actually covers, so it never turns up when someone in those towns goes looking.
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